GE#Sharp Artists Events was founded in 2006 as a music production company and agency. The approach we believe in is one of participation: it is best for artists to represent their own art. Our role remains merely supervisory. We therefore prefer working on a project basis. The projects we participate in become the mutual goals of our client and us whilst we tackle budgets, planning and marketing comprehensively. Our method is not only appropriate for larger societies and events, but also suits smaller ensembles.
Please check our online portfolio:
Guido van den Ende
Dear visitor,
I am very pleased that you chose to visit our website.
GE#Sharp Artists Events was founded in 2006, when I still worked as a production and tour manager with Ton Koopman’s Amsterdam Baroque Orchestra & Choir. My purpose then was to structure the various activities I undertook. GE#Sharp Artists Events has by now grown into a full time business. I have employees who help me serve all our clients.
I gained experience in events management through various job positions with Amsterdam Sinfonietta, the Netherlands Bach Society and the National Youth Orchestra. As an independent producer, I coordinated all financial and production activities of the Buxtehude Nederland Foundation in 2007 (a collaboration between the Royal Conservatory of The Hague and the Faculty of Creative and Performing Arts of Leiden University).
In 2006 I organised a master class and six concerts (of Bach’s Saint John Passion) with Kurt Equiluz, commissioned by the Tettix Foundation in collaboration with the Utrecht Art Academy [Hogeschool voor de Kunsten Utrecht]. In 2004 I took the same role with the Marzimino Foundation, organising six fully staged concerts in the Geertekerk in Utrecht of Mozart’s Don Giovanni.
Halfway through the nineties (while I was a student) I founded the ‘Dutch Strings’ Guild’ [Nederlands Strijkers Gilde] and the Arezzo Ensemble (both are now past their ten year anniversaries). A very special assignment for me was the logistic management of I Pagliacci, an opera project with the Utrechtsch Studenten Concert. The opera I Pagliacci was performed in a circus tent by students touring Europe for six weeks.
I am passionate about classical music as a product and I hope to be able to assist you in the future with the organisation of your event. I look forward to meeting you.
Hannes de Vries
Sipke Hoekstra
Music and communication really are not that different from each other. Interaction is essential to both, both are subject to perception. So finding the right tone is very important.
GE#sharp defines communication as being the sum of PR, marketing and publicity. In other words: the management of all public outings. Things as diverse as relation management, print-, distribution- and press management but also the writing of publicity texts and the development and implementation of marketingstrategies. All those services are available in the GEsharp portfolio and are part of my account.
My experience as marketing coordinator with the National Youth Orchestra of the Netherlands, account manager marketing at Vredenburg Music Hall and freelancer sharpened my vision on how to meet the various demands in the market. I studied NIMA-B marketing to enhance my knowledge. As as musicologist and composer I know the motivations that are part of the artistic process. As a freelance copywriter for music halls and CD labels I got experienced in finding the right tone in the communications the contacts I manage.
What motivates me? Good music and a hall full of people enjoying it.
Claudia Lotti
Gemma Jansen
